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For kitchens that sell through chat

Know what changed before service.

Receipts, WhatsApp chats and delivery runs become one live picture of your margin. Nothing to type.

Free through the pilot. No card, no spreadsheet import.

Margin boardSample kitchen · wk 37

Margin at risk this week

$27

Two ingredients moved up. Impact computed from your recipes and last week's volume.

Best next moveReview the Harissa bowl

Purchase signals

  • Chicken breastArbor Foods · $9.48 / kg+15.5%
  • Roma tomatoesArbor Foods · $4.26 / kg+15.8%
  • Olive oilArbor Foods · $13.75 / L+6.6%

Next actions

  1. 1Chicken breast up 15.5%. Review the Harissa bowl$22.86/wk
  2. 2Roma tomatoes up 15.8%. Review the Harissa bowl$4.18/wk
  3. 3Priya Nair paused the week of Sep 14
Receipts
Photograph it. Pack sizes and units are normalized for you.
Chats
WhatsApp Business or an Android phone. Six months of history included.
Routes
Real drive time, priced against your driver and packaging.

Traceable, not estimated

One receipt line, followed all the way to Friday.

Every number on the board points back to the line that caused it. Nothing is a guess wearing a decimal point.

  1. 01  Receipt lineChicken breast, 2 × 5 kg$94.80 on the Arbor Foods invoice
  2. 02  Normalized price$9.48 / kgup 15.5% on the previous invoice
  3. 03  Menu itemHarissa chicken bowlchicken is 70% of the plate cost
  4. 04  Weekly impact$22.86at 120 bowls a week
  5. 05  Friday route$189.92contribution after driver and packaging

Figures from a test run with sample receipts and a sample customer chat.

Zero-effort intake

Orders arrive as messages. They should not need retyping.

Connect the number once. Customers, standing plans, paused weeks and orders are applied for you, each carrying the message that caused it, each with undo.

What came in

  • Priya Nair · 9:14Hi! Skipping next week, back on the 21st 🙏
  • Dev Menon · 9:413 harissa bowls friday pls, no chilli for one

What the board did

  • Priya NairStanding planPause the week of Sep 14Applied|Undo|See the message
  • Dev MenonOrder3 × Harissa chicken bowl, Friday · one without chilliApplied|Undo|See the message
  • WhatsApp BusinessOfficial, one tap with Meta
  • Android phoneFive minutes, groups included
  • Chat exportA fallback that always works

One board

Purchases, menu and routes, finally on the same page.

Purchases

Photograph the receipt. Pack sizes, units and supplier names are normalized, so a 5 kg case and a 2 kg bag become one price per kilogram and the week-over-week move is visible at once.

Menu

Recipes are optional. A plate-cost estimate gives you a contribution today; a recipe ties it to live ingredient prices and shows exactly which item a price move hits.

Routes

Stops ordered by real drive time, priced against your driver, distance and packaging. One link opens the whole run in Maps.

Stops
2
Delivery cost
$24.58
Contribution
$189.92

How it works

Set up once. Then it runs on its own.

The whole setup is shorter than the time it takes to price one week by hand.

  1. 01

    Sign in with Google and name your kitchen

    Two fields. The margin board exists before you finish reading this sentence.

  2. 02

    Connect WhatsApp Business, or add an Android phone

    One tap with Meta, or a five-minute phone setup. Up to six months of past chats come in on their own.

  3. 03

    Open the board on delivery day

    Who is due is already ticked. Plan the run, open it in Maps, and see what the day actually contributes.

For kitchens

Built for kitchens that sell through chat.

Fifty to a thousand orders a week, several suppliers, a menu that changes, and margins that live in someone's head. That is the kitchen this was made for.

  • Meal-prep kitchens
  • Home cooks
  • Tiffin services
  • Caterers
  • Commissary kitchens
  • Delivery-first restaurants

The pilot

Three kitchens. Two weekly cycles. Then we talk pricing.

The pilot is free. Bring six weeks of receipts, your menu and your customer chat; we measure how much margin loss becomes visible, and how many decisions actually change.

Start with Google

Only your Google email and name are stored at sign-in.